The more I’ve been learning about web 2.0, the more surprised I am about exactly how many sites and features there are out there. There are good reasons why one person would prefer StumbleUpon to Digg or to Delicious, they all serve different purposes while still providing a link. Lately, through what I’ve been seeing from Google, I’m starting to think Google will end up streamlining many of the points from these sites and others and make one massive link-sharing feature that can house your links, suggest links to you, is searchable, and tell you how many people enjoyed the link. I mean, look at the other things Google has simplified:
Gmail
When Gmail first came around I didn’t see what everyone was getting so excited about (but you see, I was a laggard then). It wasn’t until I got a Gmail account ( I forget why I finally broke down and got one) that I saw the differences. First of all, it explains its differences and features to new users. That’s a huge help to laggards like myself. Secondly, it simplified things. Your list of gmail-using contacts is in a sidebar on the left and it tells you if any of them are online. This is what Hotmail and MSN Messenger probably aspired to do. Sure, Messenger will send you a little alert when you get a new email to your Hotmail account, and Hotmail keeps your Messenger contacts in your address book, but the two don’t combine as seamlessly as the chat and email functions do in Gmail. I have yet to actually use the chat feature in Gmail (I confess, I still use Messenger and Hotmail) but I aspire to find one of my gmail contacts online one day and chat with them. I look at that sidebar longingly, thinking of how handy it is.
Google Docs
I don’t know much about Google Docs, I only heard about it for the first time a few months ago, but from what I’ve seen it looks really handy. My classmates have given Powerpoint presentations right from there, no need to carry a USB stick or portable hard drive. I’ve heard the quality of the Powerpoint presentation isn’t as good in Google Docs as it would be just run out of the program itself, but I guess you have to weigh the convenience with the lesser quality. Imagine being able to work on a project anywhere without having to worry about saving it anywhere but your Google Docs.
Google Analytics
Google Analytics has tons of features like it can look for users’ geographic location. It can track unique views, bounces, etc. It even counts visitors who stay for less time that the minimum on other sites so you get a more accurate representation of how many people are visiting the site. To get this many features anywhere else you’d have to pay for it. Google Analytics is free. It even puts the data into graphs and charts for you/ While doing a project, one of my group members and I discussed whether or not we’d need another statistics counter but decided that Google Analytics had everything we needed and was as cost-effective as anything could possibly be. Google AdSense will even take care of suggesting ads to the right people. It has tons of features for tracking traffic and presents the information in a way that would give the important facts to advertisers.
What I’m Trying to Say
Google has always been an awesome search engine, but now they make a lot of features awesome. I think collections of links are the next type of site to get tidied and decluttered by Google, it’s just a matter of time.




